As stewards of the environment, we support sustainable ways to grow coffee and respect the land. In Brazil, that means supporting a partnership with forward-thinking coffee farmers using an innovative and buzzworthy partner – bees. By introducing beehives to their lands, farmers like Maria Beatriz are using nature’s pollinators to support crop production. Plus, they’re able to earn additional income by selling the bees’ honey. In short, bee pollination helps farmers grow coffee in a more sustainable way and diversify their income. So you can enjoy even more of the smooth, intensely bold taste of Dark Magic The mountains are a special place. It's where Green Mountain Coffee Roasters was born. It's where we developed our adventurous spirit and commitment to improving the lands through sustainably sourced coffee. We're driven to bring the world a richer, better cup of coffee. Be bold. Be alive. Grab a cup and get out there.